A merger between Twitter and Yahoo? The companies have met
The top echelons of Twitter reportedly met with Yahoo executives to discuss a possible merger between the companies several weeks ago, reports the New York Post.
With Yahoo’s annual revenue in steep decline, and ten-year-old Twitter reportedly seeing less users than four-year-old Snapchat, a strategic merger could be what both companies need to catalyse a recovering.
A source told the publication: “Twitter is the destination for instant news, and Yahoo has a lot of eyeballs on its site. The idea isn’t as crazy as you might think.”
There are at least 10 buyers interested in the company and Twitter will reportedly not participate in the impending second round of bidding.
Potential bidders for Yahoo’s internet business, ad network and online publications include Verizon, AT&T and a number of private equity firms including a bid led by Quicken Loans founder Dan Gilbert, backed by Warren Buffett.