The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Eurovision Song Contest Twitter

Eurovision Song Contest 2016 smashes record with more than 7m tweets

Author

By Seb Joseph | News editor

May 15, 2016 | 4 min read

From Justin Timberlake’s performance to Ukraine’s victory, a raft of moments from this year’s Eurovision Song Contest inspired more than 7 million tweets on the night – a new record.

Eurovision Song Contest 2016 smashes record with more than 7m tweets

For all the cheesy song lyrics and questionable dance routines, nothing seems to capture people’s imaginations quite like the Eurovision contest. Fans, brands and celebrities were out on Twitter full force for a competition that was eventually won by Ukraine’s Jamala. It’s likely the breadth of interest was due in part to the Eurovision contest being shown by American broadcasters for the first time.

Such was the level of interest worldwide that more than 7 million tweets for the contest were posted last night.

Eurovision Song Contest Twitter

More from Eurovision Song Contest

View all

Trending

Industry insights

View all
Add your own content +