US Creative Works Ad of the Week: Califia Farms Loves You Back

Almond milk brand Califia Farms recently launched its first major campaign to promote its “good for you products that are also good for the planet.”

Created by South Carolina agency Erwin Penland, the video has been voted by US Creative Works readers as Ad of the Week.

Called ‘Califia Farms Loves You Back,’ the colorful film uses stop motion animation techniques to tell the California brand’s story.

Erwin Penland was named agency of record for Califia Farms last year. Aside from the video, the agency will also be handling paid and organic social for the brand’s latest campaign.

If you’d like to vote for next week’s US Ad of the Week, visit our US Creative Works here.

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Minda Smiley

Minda Smiley is The Drum's US advertising reporter, covering how brands and agencies are using today's platforms, technologies and innovations to connect with consumers.

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