John's Weird Week: Oscars Special

It's been another Weird Week, the Oscars are here, a time when actors and directors look to market themselves as worthy of the ultimate accolade in film.

Odeon rebrands as LeOdeon in honour of Leonardo DiCaprio's systematic Oscars failure.

I dissect the Oscar goodie bag and we meet a robot that could one day be in with a chance of winning an Oscar...

If you missed last week’s weirdness, check it out here, or follow me @JohnGeeMcCarthy on Twitter to opt into the relentless bombardment of said content.

John McCarthy

John is an entertainment marketing reporter at The Drum. He writes about the amazing marketing stories coming from the movie, TV, music and video game industries. He's also the hunt for the weirder trends in marketing and advertising.

Fuelled by tea.

All by John