thinkLA, the creative/ad community trade body for Los Angeles, has named two co-presidents for the organization. Kristi VandenBosch, chief digital officer at MXM, and Tim Hand, vice president of OEM sales-west at Kelley Blue Book will succeed Eric Johnson, president of Ignited, and Jerry McGee, president of the 4As Western Region. Johnson and McGee served in that capacity for 4 years, and will now act as co-chairmen to the office of the president.
"thinkLA spans the entire advertising world, from agencies to publishing, and our new co-presidents bring experience from both of those disciplines. This is great news for the LA creative community," says Susan Franceschini, executive director, thinkLA.
Prior to joining MXM three years ago, VandenBosch was CEO of Publicis & Hal Riney and Publicis Modem in San Francisco. She also led a regional network for TBWA Worldwide, as U.S. president of digital agency Tequila.
Hand has been with Kelley Blue Book for more than 14 years, and in his current role almost four years. A veteran of the publishing industry, he has had sales roles at Salon, Time Inc., and the Los Angeles Times.
thinkLA also added two new directors to its board — Jeff White, partner and CMO at Deutsch North America and Adam Gerhart, west coast lead at Mindshare.