Confor, the UK’s core membership body for the forestry industry, has worked alongside video production agency Heehaw to create a 10-minute documentary on the current state of industry.
Titled ‘Our Forest, Our People’, the film features interviews with people from every part of the forestry supply chain, from woodland managers and tree surgeons to processing plant operators and woodwork artists. The also film showcases stunning camera work and aerial shots, and serves as an introduction to the importance of the industry.
Stuart Goodall, chief executive of Confor, said: "It has been great working with Heehaw and we are very happy with the new film. It has already been very well-received across the sector and beyond and is a great tool for us to promote the modern-day success story of forestry and timber."
Commenting on the four-day shoot in the Scottish hills, the film’s director Toby Trueman said: “We were planning on a lot of drone use for this film, in order to get that vantage point above the forests and to move through the trees. At the last minute we shifted the whole shoot forward by a week to avoid an oncoming storm, and managed to rearrange everything to fit in a new schedule. The finished film speaks for itself - beautiful blue skies!”
Heehaw went through a major restructure in 2015, winding down the agency’s digital side to focus purely on video and film production. The team also moved to a new production office in Edinburgh’s New Town.
Discussing Heehaw’s development, Mally Graveson, founding director, commented: “We really focussed our efforts in 2015, and it was a landmark year for us in many ways. We expanded the team, sharpened our offering, took on new clients, knuckled down and posted our highest turnover to date. We’ve everything we need to make 2016 even bigger for us and our clients.”
Heehaw’s clients include Standard Life, SSE, International Labour Organisation, World Health Organisation, Busabout Adventures,Visit Scotland, Advertising Standards Authority and Edinburgh Chamber of Commerce.