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Ad of the Day: Beagle Street - Life Insurance, Simply Done

Online life insurance provider Beagle Street has taken to TV screens to encourage more people to take coverage. 

Working with VCCP, the agency behind Compare the Market’s iconic meerkats, Beagle Street introduces audiences to a loyal, yet overprotective, talking dog Jeremy. 

The first in a series of ads - 'Trousers' - sees Jeremy remove any risk to his owner John’s life by throwing out all of his trousers after hearing that people have died from a number of trouser-related accidents. 

Credits

Agency: VCCP Blue
Executive Creative Director: Darren Bailes 
Art Director: Stephen Misir 
Copywriter: Javier Romartinez 
Additional Credits: Agency Producer:  Larissa Miola 
Account Director: Kirsten Farkas 
Planner: George Everett
Production Company: Rattling Stick
Director: Danny Kleinman
Producer:  Johnnie Frankel
Post Production: Finish
Audio: Ben Leaves @ Grand Central 
Media agency: MEC
 

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