The Drum Awards for Marketing - Extended Deadline

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By Gillian West, Social media manager

December 14, 2015 | 2 min read

During the summer Scrabble’s tale of Agostina and Santiago told exclusively through anagrams warmed our hearts and now the board game is at it again ahead of Christmas.

Working with Lola, Mullen Lowe’s Spanish outfit, Scrabble’s ‘Anagram Christmas’ sees a father rescue an abandoned dog, kicking off a wave of kindness within his family.

Credits

Agency: Lola/Mullen Lowe

Chief Creative Officer: Chacho Puebla

Executive Creative Director: Pancho Cassis

Creative Director: Tomás Ostiglia, Juan Sevilla

Copywriter: André Toledo

Art Director: Lucas Reis, Saulo Rocha

Global Business Director: Tom O'Brien

Account Director: Rocío Abarca

Account Supervisor: Jessica Otero

Director of AV Production: Cristina Español

Producer: Florencia Caputo

Production House: Canada

Director: Marçal Forés

Executive Producer: Oscar Romagosa

Head of Production: Alba Barneda

Producer: Laura Serra Estorch

Postproduction: Ymagis

Sound and Music: Antfood

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