How brands fought for your attention on Twitter #BlackFriday
Black Friday is upon us.
Retailers across the world scuffled for attention and cash from consumers as part of the ritualistic madness annually ignited by Black Friday.
The commerce event, which sparks sales, discounts and promotions across many retailers in the West, expectedly gained leverage on Twitter as brands hoped witty content could shift goods.
Below are some of the finest tweets of the day - most of them referenced how Black Friday can bring out the worst in humanity.
MTV UK
Over #BlackFriday already? Here are 5 other things you could do with your money today: https://t.co/dWnOEDzdq9 pic.twitter.com/HdR5HfqjZ3
— MTV UK (@MTVUK) November 27, 2015
Virgin Media
#BlackFriday queues be like… pic.twitter.com/av26g2RwNf — Virgin Media (@virginmedia) November 27, 2015
Primark
For us, it's #BlackFriday all day, everyday! https://t.co/upBF8XLDz7 #Primark pic.twitter.com/8zrMmSozri — Primark (@Primark) November 27, 2015
Red Bull
#BlackFriday. https://t.co/iWIgi1S1UB pic.twitter.com/WIeaAxhPI8 — Red Bull (@redbull) November 27, 2015
ITV
When you’ve got to grab that #BlackFriday bargain before anyone else! #SupermarketSweep pic.twitter.com/eHNzSohNwv — ITV (@ITV) November 27, 2015
Save the Children UK
This #BlackFriday, spend your money on something that matters > https://t.co/TBHZypEKAq pic.twitter.com/5BdwKv1uTI — Save the Children UK (@savechildrenuk) November 27, 2015
Manchester City FC
When you realise that £100 blender you bought last week is in the #BlackFriday sale... pic.twitter.com/hSeXOF2Erk — Manchester City FC (@MCFC) November 27, 2015
Xbox UK
It's #BlackFriday Deadline Day! Watch LIVE now at https://t.co/ikA4FYTOhw for the latest & greatest Xbox deals. pic.twitter.com/ccMV5dO2dt — Xbox UK (@xboxuk) November 27, 2015
Dr Pepper
Keep your priorities straight this #BlackFriday. pic.twitter.com/HgV3aMRE9O — Dr Pepper (@drpepper) November 27, 2015
UNiDAYS
#BlackFriday be like May the odds be ever in your favour! pic.twitter.com/XXhGYpIDdy — UNiDAYS® (@MyUNiDAYS) November 27, 2015
Argos
Our special #BlackFriday deal: #PS4 500GB with #Uncharted AND #Fifa16 for only £249.99. https://t.co/sJkd67iLE8 pic.twitter.com/h1dz2KOr0O — Argos (@Argos_Online) November 27, 2015
Greggs
We prefer to talk about #FairtradeFriday over #BlackFriday any day pic.twitter.com/b0y2ctJ7P1 — Greggs (@GreggsOfficial) November 27, 2015
Nissan
When the stores are full, the roads are empty. #BlackFriday pic.twitter.com/5uGaXNCo0i — Nissan (@NissanUSA) November 27, 2015
Coral
When you're all desperate for that last TV... #BlackFriday https://t.co/CwrJDBU5mL — Coral (@Coral) November 27, 2015
Macy’s
Ain’t no such thing as over-prepared. Let’s DO this! #BlackFriday https://t.co/TCOLCPJwY7 pic.twitter.com/lr1TYzxKv8 — Macy's (@Macys) November 27, 2015
Asda dropped the price of its petrol below £1 a litre despite previously promising to avoid the BlackFriday madness.
Asda slash petrol prices to less than £1 a litre despite not participating in #BlackFriday https://t.co/uZIhCqSQbo pic.twitter.com/bhaijmqdsV — ITV News (@itvnews) November 27, 2015
A fresh change from the ceaseless sales promotions, FatFace announced it will donate 10 per cent of its net profits made on Black Friday period to local charities around the UK.
Instead of #BlackFriday discounting, we're donating to your local charities! Find out more: https://t.co/AUENY4IyQ4 pic.twitter.com/rYI78ukQL5 — Fat Face (@FatFace) November 18, 2015
Ferrari chose not to get involved, instead teasing fans of its supercars.
#Ferrari Sorry, folks... We don't do #BlackFriday deals but dreaming is free! pic.twitter.com/6H89ZnDprJ
— Ferrari (@Ferrari) November 27, 2015