Ad of the Day: Harvey Nichols - Avoid #GiftFace
Luxury fashion retailer Harvey Nichols has unveiled its 2015 Christmas campaign focusing how to avoid 'Gift Face'.
The ad shows a woman on Christmas Day faking happiness as she receives a string of awful gifts from her family. The film ends with a show of items which will avoid the dreaded 'Gift Face'.
The department store is also helping customers on social media recognise #GiftFace and suggesting gift options for this Christmas.
Credits
Agency: Adam&EveDDB
Chief Creative Officer: Ben Priest
Executive Creative Director: Ben Tollett, Richard Brim
Copywriter: Jo Cresswell
Art director: Sian Coole
Agency producer: Lucie Georgeson, Brittany Littlewood
Agency digital producer: Marceline Le Gaufey
Planner: Michelle Gilson
Client Services Director: Paul Billingsley
Account Director: Brittany Lippett
Account Manager: Katie Gough
Designer/Typographer: King Henry
Creative Producer: Caroline Tripp
Art Buyer: Daniel Moorey
Media agency: Zenith
Media planner: Tim Payne, Becky Dorfman