Emma Inc says 'modern marketing teams' should no longer choose between capabilities and usability as it expands it own service offer
“Modern marketing teams should no longer be forced to choose between capabilities and usability” says Emma Inc.
Nashville email marketing service Emma Inc. marketing VP, Grey Garner has stated that marketing teams should no longer be forced to “choose between capabilities and usability” as the business begins to expand its own services to meet those needs.
Having recently received $5m of investment to help the business grow, Garner highlighted the need for improvement in the offer, continuing to state: “We're out to provide that just-right mix of sophisticated marketing features wrapped in an Emma software-and-service experience you simply can't get anywhere else."
The 12 year-old business plans to expand its sale, marketing and product development, as well as roll out a number of product enhancements that will be compatible with Salesforce, Eventbrite, Shopify and Infusionsoft over the coming months.
Emma Inc. currently works with more than 45,000 clients around the world, including 2,000 advertising agencies - with a widening influence.