The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Shackleton rebrands as Jaywing PR

Author

By Michael Feeley, Founder and chief exec

September 23, 2015 | 2 min read

Shackleton, the PR wing of the Jaywing media group, has today formally rebranded as Jaywing PR.

Caroline Eardley and Kate Dixon of Jaywing PR.

Jaywing PR will continue to work alongside Epiphany, Jaywing’s specialist search agency, from its Leeds offices, providing the core team with access to a range of digital specialisms, including web development, design, SEO, onsite content and video.

Jaywing PR managing director Kate Dixon said: “Shackleton has quickly built a reputation for award-winning creative and excellence in execution. The PR team, as Shackleton, has always worked closely with our friends at Epiphany. This has enabled us to integrate a traditional public relations approach with the science of search engine optimisation and creative and design expertise in a way that few others can. The closer integration of Jaywing’s data-science expertise and brand specialists now provide us with the ooportunity to take an even deeper, more strategic offering to the market.”

Rob Shaw, Jaywing chief executive officer UK and Australia, said: “When we talk about Jaywing, we talk about our ability to connect powerful ideas, rich data and new technologies. In creating Jaywing PR, we’ve just taken that a step further. The world today is complex and changing at a phenomenal pace. Jaywing PR will help its clients understand, influence and benefit this challenge with the perfect blend of data, science and creativity.”

Jaywing PR comprises a team of journalists, bloggers and content writers as well as pure play social media and PR specialists.

Content created with:

Jaywing

At Jaywing, we’ve made it our mission to help clients establish concrete foundations in a world of shifting sands. As a data-powered integrated agency, we bring...

Find out more

Trending

Industry insights

View all
Add your own content +