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US Creative Department: Featuring Energy BBDO, Zambezi, W+K Portland and more

Welcome to US Creative Department.

Each week this section will aim to showcase the latest creative work to come out of not only the US but Canada, Mexico, and South America as well.

It will give you, the reader, the chance to decide what is best.

You can vote for the work you like best simply by clicking the 'Like' button under the work. The winner will be named The Drum's 'Ad of the Week.'

Submit your vote before Wednesday September 23 to guarantee your vote has been counted.

To submit work for future publication contact minda.smiley@thedrum.com. For voting updates and more follow The Drum Creative Showcase on Twitter @TheDrumCreative

Energy BBDO: Quaker 'Life of Go'

Brand: Quaker

Title: Life of Go

Agency: Energy BBDO

Agency Website: http://www.energybbdo.com/

Executive Creative Director: Suzanne Michaels

Senior Copywriter: Caroline Reed

Art Director: Erynn Mattera

Additional Credits: Head of Integrated Production: Rowley Samuel

Executive Producer: John Pratt

Producer: Vanessa Luhr

Music Producer: Daniel Kuypers

Chief Strategy Officer: Larry Gies

Planning Director: Elizabeth Brown

Client Service Director: Anna Bleers

Group Account Director: Betsy Kvam

Account Supervisor: Matt Doscher

Assistant Account Executive: Brett Peters

Production Company: Uber Content

Director: Cole Webley

Executive Producer: Preston Lee

Producer: Chris Cho

Editorial Company: Whitehouse Post

Editor: Paul La Calandra

Assistant Editor: Alfred Cisneros

Executive Producer: Kristin Branstetter

Producer: Jojo Scheerer

Visual Effects: The Mill

VFX Supervisor/Lead Flame Artist: Gavin Camp

Flame Artist: Udesh Chetty

Flame Assist: Jonathan Freeman

Designer: Adrian Navarro

Head of Production: Andrew Sommerville

Producer: Erica Hilbert

Audio Mix: Stir Post

Sound Designer/Mixer: Matt Holmes

Executive Producer: David Kaplan

Executive Producer: Mindy Verson

Music Company: The Music Playground

Artist: Daydreamer

Published: September 2015

Zambezi: Autotrader 'The Journey'

Brand: Autotrader

Title: The Journey

Agency: Zambezi

Agency Website: http://zambezi-la.com/

Founder, CEO: Chris Raih

Managing Director: Pete Brown

Executive Creative Director: Josh DiMarcantonio

Associate Creative Director, Art Director: Nick Rodgers

Associate Creative Director, Copywriter: Ben George

Additional Credits: Executive Producer: Alex Cohn

Sr. Broadcast Producer: Nathan Nowak

Sr. Digital Producer: Sean Carnage

Account Supervisor: Matt Kline

Production Company: Skunk

Director: Paul Minor

President: Matt Factor

Executive Producer: Shelly Townsend

Head of Production: Jeanne Stawiarski

Producer: Rachel Curl

Editing House: Zambezi

Editor: Ling Ly

Assistant Editor: Paul Oh

Music: “Changes” by Langhorne Slim & The Law

Music Supervisor: Good Ear Music Supervision

Sound Design & Mix: Juice Studios

Color Correction: Company 3

VFX: Method Studios

Published: September 2015

BBH New York: Seamless NYC Print Campaign

Brand: Seamless

Title: NYC Print Campaign

Agency: BBH New York

Agency Website: http://www.bartleboglehegarty.com/newyork/

Creative Chairman: John Patroulis

Chief Creative Officer: Ari Weiss

Executive Creative Director: Gerard Caputo

Creative Team: Daniel Bonder, Dave Brown, Jean Morrow, Geno Burmester, Even Benedetto, Daniel Burke, Mikio Bradley, Klara Lindberg

Designer: Bruno Borges

Illustrator: Bruno Borges

Additional Credits: Account Director: Alex Monger

Account Manager: Mike Mueller

Head of Account Management: Torrey LaGrange

Chief Strategy Officer: Sarah Watson

Strategist: Angela Sun

Published: September 2015

Wieden + Kennedy Portland: Verizon 'Better Matters'

Brand: Verizon

Title: Better Matters

Agency: W+K Portland

Agency Website: https://www.wk.com/work/from/portland

Creative Directors: Aaron Allen, Jason Kreher

Copywriters: Alex Romans, Nathaniel Lawlor

Art Directors: Tim Semple, Ruth Belloti

Additional Credits: Producers: Hayley Goggin, Endy Hedman

Strategic Planning: Amber Higgins, Anibal Casso

Media/Comms Planning: Kelly Muller, Kelsey Dean

Account Team: Trish Adams, Diana Gonzalez, Marcelina Ward

Business Affairs: Anna Beth Nagel, Laura Caldwell

Project Management: Liza Robbins

Executive Creative Directors: Joe Staples / Mark Fitzloff

Head of Production: Ben Grylewicz

Production Company: Arts & Sciences

Director: Matt Aselton

Executive Producer: Marc Marnie

Line Producer: Zoe Odlum

Director of Photography: Toby Irwin

Editorial Company: Joint Editorial

Editor: Tommy Harden

Post Producer: Jen Milano

Post Executive Producer: Leslie Carthy

VFX Company: The Mill

2D Lead: Robin McGloin

2D Artists: Scott Wilson, Alex Candlish, Jeff Langlois

Lead Design + Animation: Justin Sucara

Senior Executive Producer: Sue Troyan

Pr VFX Producer: Kiana Bicoy

Production Coordinator: Jillian Lynes

Composer: Alison Ables

Sound Designer: Noah Woodburn

Mix Company: Eleven

Mixer: Jeff Payne

Producer: Suzanne Hollingshead

Published: September 2015

The Martin Agency: Geico 'Countdown ft. Europe: It's What You Do'

Brand: Geico

Title: Countdown ft. Europe: It's What You Do

Agency: The Martin Agency

Agency Website: http://www.martinagency.com/

Chief Creative Officer: Joe Alexander

Group Creative Director: Wade Alger

Group Creative Director: Steve Bassett

Creative Director: Sean Riley

Senior Copywriter: Ken Marcus

Additional Credits: Executive Producer: Brett Alexander

Senior Broadcast Producer: Heather Tanton

Junior Broadcast Producer: Coleman Sweeney

Group Account Director: Brad Higdon

Account Supervisor: Josh Lybarger

Account Executive: Allison Hensley

Business Affairs Supervisor: Suzanne Wieringo

Financial Account Supervisor: Monica Cox

Senior Production Business Manager: Amy Trenz

Senior Project Manager: Jason Ray

Production Company: Hungry Man

Director: Wayne McClammy

Managing Partner/Executive Producer: Kevin Byrne

Executive Producer/Head of Sales: Dan Duffy

Executive Producer: Mino Jarjoura

Executive Producer: Nancy Hacohen

Producer: Dave Bernstein

Production Supervisor: Shelly Silverman

Editorial Company: Rock Paper Scissors

Editor: Christjan Jordan

Assistant Editor: Pieter Viljoen

Executive Producer: Angela Dorian

Producer: Jared Thomas

Telecine: MPC

Colorist: Ricky Gausis

Animation/VFX: MPC

Executive Producer: Elexis Stearn

Senior Producer: Juliet Tierney

Junior Producer: Nicole Saccardi

Creative Director: Paul O’Shea

CG Supervisor: Zach Tucker

Flame Lead: Blake Huber

Audio Post Company: Rainmaker Studios

Engineer/Mixer: Jeff McManus

Published: September 2015

Reynolds and Reyner: LaPierre Cosmetics Redesign

Brand: LaPierre Cosmetics

Title: Redesign

Agency: Reynolds and Reyner

Agency Website: http://reynoldsandreyner.com/

Creative Director: Artyom Kulik

Art Director: Alexander Andreyev

Copywriter: Alexander Andreyev

Published: September 2015

Short Rationale: "LaPierre Cosmetics company got its name after J.M. LaPierre, who was the founder’s mother. She died in 2014 from cancer and since that day the brand regularly donates $1 from each bottle of nail polish sold to support people who fight with this disease.

The previous LaPierre logo contained the Roman figure “III” as the founder’s mother was the third child in the family. Redesigning the idea we supplemented it with 'L' and 'P' letters that resemble an epee of a French musketeer, the same ideal and sharp like nails covered by LaPierre.

The word 'la pierre' originates from French and means 'a rock' which pushed to integrate the idea of split rocks into the corporate pattern to emphasize and discover the sense hidden in this name."

Mullen Lowe: Lovesac 'Love the Day Bostonians Hate #MovingDayLove'

Brand: Lovesac

Title: Love the Day Bostonians Hate #MovingDayLove

Agency: Mullen Lowe

Agency Website: http://www.mullenloweus.com/

Videographer/Editor: The Sessions

Published: September 2015

Short Rationale: After furniture company Lovesac conducted a survey that found that nearly half of US adults would rather do something unpleasant, like go to the dentist, than move their couch, the brand decided to launch a fun social campaign to make moving a bit easier for Boston's residents.

Since more than two-thirds of Boston's rental units turnover on the same day - September 1 - Lovesac paired up with moving company Gentle Giant that day to deliver its 'easily movable' Sactional couches to anyone using the hashtag '#MovingDayLove' where users were encouraged to share their moving day struggles. The brand showed up at the doorsteps of Bostonians to get rid of their old couches and replace them with Sactionals, which come in two core pieces that combine piece-by-piece to create any size or shape couch. Above is a video that documents the day.

Ogilvy & Mather New York: Ikea 'Together, We Eat'

Brand: Ikea

Title: Together, We Eat

Agency: Ogilvy & Mather New York

Agency Website: http://www.ogilvy.com/

Chief Creative Officer: Corinna Falusi

Creative Director, CW: Mirko Stolz

Creative Director, AD: Della Mathew

Creative Director, CW: Dave Skinner

Creative Director, CW: Darren Wright

Associate CD, AD: Phillip Cho

Associate CD, CW: Nicky Lorenzo

Associate CD, AD: Juan Dominguez

Design Director: Francesco Bertelli

Senior Designer: Chris Allen

Art Director: Justin Bettman

Creative Director: Chris Rowson

Creative Director: Bastien Baumann

Artist in Residence: Weston Doty

Copywriter: Caroline Tan

Art Director: Vanessa Hobbs

Additional Credits: Director of Planning Services: Leslie Stone

Chief Production Officer: Matt Bonin

Senior Producer: Jenna Gartland

Senior Content Producer: Karen Rossiter

Director, Project Management: Sebastian Aresco

Senior Producer: Petra Boden

Senior Producer: Michael Payne

Managing Director: Terry Martin

Executive Group Director: Lucy Lieberman

Account Supervisor: Josh Shaner

Account Executive: Alexander Cho

Senior Partner, Executive Director of Digital Technology: Jason Wurtzel

Associate Dir, Digital Technology Management: Frank Desiderio

Senior Technology Manager, Digital: Edward Szeto

Director, Technology Serverside Practice, Digital: Nathaniel Jones

Senior Application Developer, Digital: Praveen Panati

Senior Application Developer, Digital: Alice Chen

Application Developer, Digital: Lynn Maharas

Director of Quality Assurance, Digital: Raul Morales

Senior Quality Assurance Analyst, Digital: Allison Rowley

Sr. DevOps Engineer, Digital: Christopher Deneen

DevOps Engineer, Digital: Matt Ahrenstein

TV Director: Phil Morrison,

Production Company: Epoch

Sound: Beast

Published: September 2015

Hovercraft Studio: Nike Football Vapor Untouchable Limited Packaging

Brand: Nike Football

Title: Vapor Untouchable Limited Packaging

Agency: Hovercraft Studio

Agency URL: www.hovercraftstudio.com

CD/AD: Zack Teachout

Designer: Chris Damiani

Photographer: Kipp Hinkley

Published: December 2014

Short Rationale: "This package was sent to the top 16 Texas high school football teams as an invite to an exclusive event. We took inspiration from the all-show & all-go Nike Vapor Untouchable product – high end detailing all around."

Haberman: Wholesome! 'Live Sweetly'

Brand: Wholesome!

Title: Live Sweetly

Agency: Haberman

Agency Website: http://www.modernstorytellers.com/

Published: September 2015

Short Rationale: Texas-based maker of fair trade certified and organic sweeteners Wholesome! has created a print campaign, that will fun in the fall issues of magazines including Cooking Light and Everyday with Rachael Ray, to boost awareness and engagement. The campaign also includes mobile, native, paid social, pre-roll, and search elements.

Giant Spoon: HP 'Art Awakens Fan-Designed Video'

Brand: HP

Title: Art Awakens Fan-Designed Video

Lead Agency: Giant Spoon

Agency Website: http://www.giantspoon.com/

Co-founder & Creative Director: Jon Haber

Associate Director Strategy: Adam Wiese

Creative Strategist: Albert Kugel

Project Manager: Anna Ondaatje

Activation Agency: Infinity Marketing

Additional Credits: President: Chad Tons

Account Director: Kailene Horlitz

Creative Manager: Pedro Ferreira

Published: September 2015

Short Rationale: Ahead of the release of 'Star Wars: The Force Awakens' this winter, fans, designers, and artists used HP technology to draw on individual frames from the movie's trailer to create a fan-designed video. 2,700 pieces were edited and fused back together to re-make the official trailer with each frame covered in art.

Huge: President Obama and the White House 'Heads Up America'

Brand: President Obama and the White House

Title: Heads Up America

Agency: Huge

Agency Website: https://www.hugeinc.com/

Published: September 2015

Short Rationale: Earlier this month, President Obama visited Macomb Community College in Detroit to launch a public awareness campaign for the College Promise proposal, which would provide free, universal access to community college.

Called 'Heads Up America' and created by Huge, the goal of the campaign is to rally people across the US to pledge their support for universal access to two years of tuition-free community college. The PSA videos feature real community college students, alumni and professors as well as President Obama, Jill Biden and celebrities including Chris Rock and Louie CK who are supporters of the College Promise.

Auston Design Group: Lost Republic Brand Image and Package Design'

Brand: Lost Republic

Title: Brand Image and Package Design

Agency: Auston Design Group

Agency Website: http://austondesign.com/

Creative Director: Tony Auston

Art Director: Tony Auston

Illustrator: Dave Stevenson

Lettering: Dave Stevenson

Photographer: David Bishop Studios, SF

Published: Q1 2015

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Minda Smiley

Minda Smiley is a reporter at The Drum covering creativity and advertising. Based in Philadelphia, she oversees creativity coverage in North & South America and runs The Drum’s weekly “US Creative Works” roundup. During her time at The Drum, she has covered industry events including SXSW, ANA Masters of Marketing, 4A’s Transformation and C2 Montréal and has interviewed dozens of creatives for The Drum’s “What does it take to be a great creative?” video series.

All by Minda