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By The Drum Team, Editorial

September 6, 2015 | 2 min read

Credit to McDonald's as the intro to this ad is actually one of the better tourism films we've seen for the land Down Under in recent times, highlighting its wealth of 'sleepy bears' and 'noisy sticks' among other things. It's soon business as usual as the fast food chain celebrate their new Aussie-themed burger, complete with the rather fetching food photography we've come to enjoy from their recent output.

Credits

Agency: Leo Burnett London

Executive Creative Director: Justin Tindall

Creative Director: Rik Brown, Jon Fox

Art Director: Matt Collier, Wayne Robinson

Copywriter: Matt Collier, Wayne Robinson

Additional Credits: Producer (Creative Agency): Katie Spong

Client Services: Mark Boyd, Emily Reed

Planner (creative agency): Caroline Baron

Media Agency: OMD UK

Planner (Media Agency): Hannah Rowley

Production Company: Little Fish Films

Director: Gus Filgate (food)

Producer: Michelle Kriedemann

Editor: Mark Burnett at Whitehouse Post

Post Production: Amy Richardson at MPC

Audio Post Production: Wave Sound Studios

Today's ad of the day is brought to you in association with David Reviews.

Leo Burnett London McDonald's Ad of the Day

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