The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Harry Potter Comedy Central

JK Rowling fans go potty over misleading #NewHarryPotterBooks Twitter hashtag

Author

By John Glenday, Reporter

July 31, 2015 | 1 min read

Fans of JK Rowling’s Harry Potter series have reacted with anger after having their hopes raised for further books in the series by a misleading #NewHarryPotterBooks, hashtag began trending on Twitter.

Harry Potter, Comedy Central

It soon became apparent that the tag was not all that it seemed however, with the alert having been written by Comedy Central chat show At Midnight and not a surprise announcement by the author.

The comedy sketch saw comedians imagine fictitious future novel titles for the series, sowing confusion amongst those not familiar with the show.

Reactions from fans ranged from rage to sadness and bemusement as the subsequent fuss set the debate trending on Twitter.

Harry Potter Comedy Central

More from Harry Potter

View all

Trending

Industry insights

View all
Add your own content +