Future of TV Canvs USA Network

With the NBA finals complete reactions to television on Twitter drops by nearly two million tweets

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By Natan Edelsburg, SVP

June 29, 2015 | 2 min read

Reactions to television on Twitter has been dominated by the NBA Finals the past few weeks. With the Golden State Warriors crowed the champions and the season over, reactions to television on Twitter dropped by 1.9 million tweets.

NBA Draft first pick

In this week's social TV review from Canvs the NBA still managed to take center stage with the Draft. 27% of all reactions to television were about the NBA Draft. Also of note in the below infographic is that USA's Mr. Robot is also gaining in popularity.

Canvs infographic

Reaction Source: Canvs. Canvs analyzes Tweets about TV (as captured by Nielsen), identifies Tweets containing emotions, and arranges them into themes called reactions.

Tweet Source: Nielsen. Relevant Tweets captured from three hours before, during, and three hours after an episode's initial broadcast, local time.

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Future of TV Canvs USA Network

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