Ampersand Mobile appoints Dean Adkins as chief technology officer

‘Mobile first’ agency Ampersand Mobile has appointed Dean Adkins as chief technology officer (CTO).

Adkins brings 20 years of experience in the technology industry, having previously been director of operations for mobile agency, Grapple, from inception through to point of sale in 2013. Following the successful sale of Grapple, Adkins stayed on as vice president of operations for Monetise Creative. In his new role at Ampersand, Adkins is charged with developing the research and development team, as well as developing processes and operational structures for growth.

Adkins said: “Ampersand has that family feel and buzz of a start-up that you can tell is really going places, which was what I was really looking for from my next move. What really stood out for me was the company’s commitment to R&D. R&D is often banded around like a buzzword, so it’s refreshing to see that such a small company has taken the time to have a separate branded entity dedicated to it; rather than most who just do it as part of client-driven delivery. The team at Ampersand are throwing themselves into building circuit boards for IoT and the like and really pushing to shape the connected world – that’s an exciting thing to be a part of. Ampersand is not just another app agency.

“The crucial thing in the coming years will be to ensure we have a grounded technology infrastructure in terms of process, systems, talent, and tools that allows us to have a stable basis for growth. One of the biggest things is nurturing the talent around me. My job is making sure they have everything they need to be the best at what they do and to give them an opportunity to be creative and inspired. That’s what will help us to stay a step ahead of the game.”

Nader Alaghband, chief executive of Ampersand Mobile, said: “We build, we innovate and we need someone with the ability to anticipate the market at the helm to ensure we remain true to that core focus on R&D as we grow. Dean has been a real trailblazer in the industry and has maintained that start-up enthusiasm, which makes him a great fit for us culturally. We are at a stage where we are growing fast and we need someone with experience to put the right framework in place to ensure that the business grows in the right direction – Dean has that experience.”

A spinout of award-winning R&D firm Apppli, Ampersand Mobile is based in London.

Michael Feeley

Michael Feeley is The Drum Network's consultant journalist, advising and assisting member agencies on their editorial submissions and contributions to The Drum.

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