Unilever Foundry searches for startups to hack sustainable ecommerce
The Unilever Foundry has launched a new project titled ReHack 2015 designed to fuel innovation in sustainable ecommerce.
UK-based tech companies and start-ups, digital agencies, retailers and brand owners are invited to participate in the ReHack 2015 to compete to develop technologies that can make ecommerce a force for good.
Launched in partnership with Hoxton Mix Collective, which matches startups and small businesses with corporate leaders, the ReHack 2015 event will be held over 25 and 26 of June at Village Underground in East London.
The Unilever Foundry is looking for solutions which can be piloted and scaled across the organisation and participants will compete for the chance to launch a paid pilot with Unilever.
Successful entries must following the hackathons criteria which include: improve health and wellbeing for its shoppers and the wider community; reduce environmental impact and enhance the livelihood of the communities we serve.
Joe Comiskey, ecommerce innovation lead at Unilever, explained that ecommerce fits into the FMCG giant's mission to make sustainable living commonplace in everyday life.
"The evolution of ecommerce and its role in everyday life is still at an early stage; so there is an enormous opportunity for startups and established businesses such as Unilever to work in partnership to create positive innovations that can change business practices and people’s lives for the better.”
Teams will get on-site support from ecommerce experts from major brands, retailers, charities and sustainability specialists. The technology IP generated through the hack will be retained by the tech participants.