Ad of the Day: Hello Flo - Period Fairy
We all know about the Tooth Fairy but what about the Period Fairy?
To celebrate the partnership between period and fertility tracking app Clue and Hello Flo, a prominent health and wellness resource for women, this short mockumentary investigates the mythical creature who visits girls when they first get their period.
Featuring interviews with the Tooth Fairy, Cupid, Santa Claus and more the poster child for small brands doing big viral content - you may remember Hello Flo’s ‘Camp Gyno’ and ‘First Moon Party’ ads – strikes it rich again.
The hashtag - #MakeItVagical – is also a stroke of genius.
Production Company: Senza Pictures
Copywriter: Sara Saedi
Producer: Brandi Savitt
Casting: Wulf Casting
Music: Found Objects
Director of Photography: Mark Schwartzbard
Editor: David Fishel
Art Director: Ally Nesmith
Costume Designer: Deirdra Govan
Sound Mixer: Wil Masisak
Production Coordinator: Julia Brady
Hair & Makeup: Rebecca Levine
Script Supervisor: Elizabeth Stern
Gaffer: GT Womack
Key Grip: Ben Hunt
Swing/Driver: Joe Chiofalo
Set Costumer/Tailor: Olivia Fuks
Assistant Editor: Elizabeth Theis
Assistant Camera: Noelle Kandigian
Boom Operator: Matt King
Assistant Art Director: Nelson Mestril
Production Assistant: Jordan Floyd
Cast: Lillian: Amina Alzouma
Cupid: Robby Johnson
The Tooth Fairy: Stewart Hamilton
Santa: Alfred Rosenblatt
Dr. Sullivan: Diane Love
The Real Period Fairy: Melanie Debernardis
Reenactment Period Fairy: Kathleen Culler
Young Girl: Anya Splittgerber