Brooklyn Whole Foods

Whole Foods Beware: Wegmans makes downstate debut with Brooklyn location

Author

By Nesh Pillay, Reporter

May 13, 2015 | 2 min read

Just a week after Whole Foods announced its plan to build budget-friendly stores, Rochester family-owned grocery chain, Wegmans, has announced it will open a Brooklyn location – its first ever in New York City.

The chain boasts 85 locations across New England, upstate New York, Pennsylvania, New Jersey, Maryland, Massachusetts, and Virginia.

In New York City, its arrival fills an unmet need of a quality, reasonably priced grocery option. Currently, city residents must choose between either bodega shopping, or food shopping at overpriced organic stores.

Because of its emphasis on affordability and quality, Wegmans has gained a cult-like following throughout the country, inspiring t-shirts, fan websites, and even a high school musical.

The proposed 74,000-square-foot store will bring more than 600 jobs to the region.

“People need not just good food, but good jobs,” current chief executive, Danny Wegman told The New York Times. “Brooklyn provides an incredible opportunity for both.”

Wegmans Brooklyn is slated to open its doors in 2017.

Sign up for The Drum's Daily US newsletter to keep up with the latest in American marketing and media.

Brooklyn Whole Foods

More from Brooklyn

View all

Trending

Industry insights

View all
Add your own content +