Ad of the Day: A Horse Walks into a Bar - Betdaq
We're suckers for old jokes here at The Drum, so we appreciated what Betdaq is doing with it's latest ad, riffing on the old 'bar' jokes from back in the day with 'A Horse Walks into a Bar'.
And by never fulfilling the promise of actually delivering a joke, despite actually offering a horse walking into a bar, it nails the tagline 'We're serious about Horses'.
Very simple, although we doubt the shoot would have been.
Creative Agency: Bartle Bogle Hegarty
Creative Director: Ewan Paterson
Production Company: Rattling Stick
Director: Austen Humphries