Wearable tech brand Fitbit signs up for some TLC

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By Michael Feeley, Founder and chief exec

May 8, 2015 | 1 min read

Wearable fitness technology maker Fitbit has joined forces with the creative rewards agency TLC Marketing to offer TLC clients the opportunity to reward their customers with a free Fitbit product.

TLC has a portfolio of over 40,000 partners and a global partnership portfolio including brands such as Universal Music.

Simon Rogers at Fitbit, said: “We’re delighted to formalise this global partnership with TLC Worldwide, giving us access to TLC’s existing brand relationships with top global brands and getting our products in the hands of even more consumers.”

TLC Marketing’s chairman Nick True said: “There’s an enormous opportunity in connected health and fitness, so we are thrilled to add Fitbit to our global partnership portfolio. More and more customers are taking a proactive approach and responsibility for their own health and fitness and wearble tech, smartphones and apps are rapidly becoming key user platforms. We’ve got a couple of our clients eager to use the products in their marketing campaigns already – so watch this space.”

TLC Marketing is part of the TLC Marketing Worldwide Group.

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TLC Marketing UK

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