PayPal introduces ‘One-touch’ payments for web users
PayPal has introduced ‘One-touch’ payments to make online transactions easier for its web users.
The feature allows users to enter their PayPal username and password when they sign onto a computer. Afterward, they remain signed in and can purchase items with one click on sites that accept PayPal.
However, despite the feature’s name, transactions would actually need two clicks to be completed. The first would choose PayPal as a payment option, and the second would confirm the shipping address.
The ‘One-click’ feature will begin appearing in online merchants’ options throughout this week.
Sign up for The Drum's Daily US newsletter to keep up with the latest in American marketing and media.