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TLC UK grows digital team with ‘Major’ industry hire

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By Michael Feeley | Founder and chief exec

April 24, 2015 | 2 min read

Digital heavyweight Major Steadman has joined TLC Marketing’s global headquarters in London, following 10 years based in Dubai.

Steadman, who has worked for Saatchi & Saatchi, Tribal Worldwide and TBWA in the past, has joined the creative promotional marketing agency to head up their digital team. He has notably worked with a number of high profile brands and campaigns, including Nissan, Emirates, Standard Chartered Bank and Skittles, and was an integral part of the global relaunch of Cadbury’s Joyville.

Of his latest role, Steadman said: “It’s hard not to notice that the world is changing fast and that the companies that thrive have built or rebuilt themselves for the modern age. TLC embraces this change-culture and I’m really excited about joining and leading the digital charge.”

Nick True, chairman of TLC, said: “TLC Marketing is really excited to welcome Major to the team - 99% of our campaigns have a level of digital activation – so we’re delighted to have Major lead our digital innovation, development and delivery for clients.”

TLC delivers campaigns ranging from loyalty platforms to consumer incentives, drawing on intelligence from the 13 international offices of the TLC Marketing Worldwide Group.

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TLC Marketing UK

TLC – A rewarding company

We live by a simple philosophy – create campaigns that are rewarding for our clients, not only in terms of business but also in the experience of working with us.

These campaigns are of course rewarding for customers, who get to enjoy experiences and services they really value, at a fraction of the true cost - and for our partners who benefit from new customers and increased exposure.

So wherever in the world you meet TLC - in the boardroom, on the supermarket shelves or at the end of a phone, we aim to make it an especially rewarding experience.

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