Tim Love has been named as chairman of the board of advisors at BoomAgers, an advertising agency that specializes in marketing to an aging population.
Love retired from Omnicom two years ago, where he served as vice-chairman of Omnicom Group and CEO of its Asia Pacific, India, Middle East, and Africa regions.
Before joining Omnicom in 2006, he was president of global clients at TBWA Worldwide. He has also held executive positions at DMB&B and Saatchi & Saatchi.
He serves on the boards of The Advertising Council, the Heart of America Foundation and the Institute for Advertising Ethics at the University of Missouri.
Peter Hubbell, founder and chief executive of BoomAgers, said of Love’s appointment: “As someone who has touched consumers the world over, no one better understands the need for both established and developing brands to have world class marketing programs inspired by deep insight into the values of aging consumers. Tim is one of the truly great minds in the business, and he will be a passionate and powerful evangelist for this opportunity.”
BoomAgers was founded three years ago and is currently a Procter & Gamble roster agency.
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