Entertainment Marketing: Movies, TV, Music and Gaming Tiga Channel 4

Channel 4 to establish mobile video games development studio

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By Stephen Lepitak, -

April 18, 2015 | 2 min read

Channel 4 is to create a video games publishing arm this summer as it aimed to enter the mobile gaming sector.

Based in Glasgow, All 4 Games, will be headed up by Colin Macdonald, the broadcaster’s current games commissioning editor, who will work with third party developers to create a new gaming network.

Four new roles will be created within the new arm based out of Channel 4’s offices in Glasgow.

David Abraham, chief executive of Channel 4 said: “Channel 4 has a successful record for commissioning critically acclaimed games and I’m pleased that with the launch of All 4 Games we are able to extend our support for this hugely important part of the creative sector and help showcase the work of smaller games developers.”

McDonald set to report to Richard Davidson-Houston, head of All 4 & digital content on editorial strategy and to Sarah Rose, director of commercial and business development on commercial strategy.

Entertainment Marketing: Movies, TV, Music and Gaming Tiga Channel 4

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