UK Top Shazamed Ads: Coca-Cola storms the chart with 'First Time' by Gedina
Coca-Cola has entered The Drum's Shazam Chart at number one this week with 'First Time' by Gedina.
The soulful track is a cover of Robin Beck's original version, which was originally recorded for the beverage giant back in 1987.
The song provides appears in the brand's new TV spot which celebrates 100 years of the iconic Coke glass bottle design, and centers around the idea that each sip from the bottle is a 'kiss'.
And singer songwriter Tom Odell, the voice behind John Lewis' Monty the Penguin score 'Real Love', earns the Open University fourth place with 'Can’t Pretend'.
The tune features in the educator's uplifting new TV ad which asserts that the most important thing students can learn at The Open University is what they are capable of.
KFC, SimplyBe and Lynx also made it into the chart this week.
The charts are based on the number of times each ad has been Shazamed over the past week using music identification app Shazam.