“Amazon Exclusives” store gives customers access to up-and-coming brands
Online retailer Amazon has announced the launch of “Amazon Exclusives,” a new store that allows consumers to explore electronics, toys, sporting equipment, and other products from up-and-coming brands.
The store will feature some products that have been showcased on ABC’s show “Shark Tank.”
Peter Faricy, VP of Amazon Marketplace, said: “Our mission on behalf of customers is to make Amazon the destination for brands and innovators to launch and sell their products, providing our customers early access to new products.”
The company said that select brands, many of which “have won innovation awards from industry associations,” will be available at the new store.
Companies that are partnering with the site include Jackery, Tower Paddle Boards, Hot Chocolate Design, Olloclip, and Zackees.
Stephen Aarstol, founder and CEO of Tower Paddle Boards, said: “For consumers, this new shopping experience is a big win because they get the confidence of shopping on Amazon plus early access to the style and innovation of these rising star brands.”
These products will only be available on Amazon or directly from the brand’s website and physical stores.