Ad of the Day: GLAAD / GMHC - Celibacy Challenge

Star of stage and screen Alan Cumming provides some helpful tips for gay and bisexual men looking to donate blood under the FDA’s new rules.

While the ban on blood donations from gay and bisexual men has been lifted, there’s still a long way to go given that the FDA will only accept blood from those who have been celibate for at least a year.

The tongue-in-cheek message created by Saatchi & Saatchi New York sees Cumming as a spokesperson for the fictional ‘Department of Sexual Abstinence’ reeling off a host distracting of pass times.

The seemingly-innocent yet innuendo-laden list ends with a more sensible suggestion of signing GLAAD and the Gay Men’s Health Crisis petition to simply revise the guidelines.

Advertising Agency: Saatchi & Saatchi, New York, USA

Chief Creative Officer: Jay Benjamin

Creative Director / Art Director: Johnnie Ingram

Creative Director / Copywriter: Chris Skurat

Designer: Juan Saucedo

Art Directors: Mete Erdogan, Matilda Kahl

Copywriters: Callum Spencer, Vik Angwald

Chief Production Officer: Tanya LeSieur

Director of Content Production: John Doris

Executive Producer: Dani Stoller

Integrated Producer: Matt Micioni

Lead Creative Technologist: Steve Nowicki

Digital Strategist: Shae Carroll

Information Architect: Robert Moon, Kelly Redzack

Head of Art Buying: Maggie Sumner

Lead Retoucher: Yan Apostolides

Proof Reader: Ed Stein

Talent Director: Akash Sen

Account Director: Rebecca Robertson

Associate Director / Business Development: Jamie Daigle

Account Supervisor: Carly Wallace

Project Manager: Bridget Auerbach

Production Company: Bullitt

Director: Ari Sandel

Director of Photography: Warren Kommers, Alan Cumming

Executive Producer: Todd Makurath

Line Producer: Nathaniel Greene

Editing House: Arcade Edit

Editor: Jeff Ferruzzo

Assistant Editor: Mark Popham

Producer: Fanny Cruz

Executive Producer: Sila Soyer

Music House: Nylon

Producer: Christina Carlo

Audio: Sound Lounge

Mixer: Glen Landrum

Post House/Telecine: Company 3

Colorist: Tom Poole

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Gillian West

Gillian West is The Drum’s social media manager and works to ensure The Drum’s content reaches followers across platforms including Twitter, LinkedIn, Facebook and Instagram in an engaging, relevant and timely manner. Based in Glasgow, she has been actively involved in building The Drum’s Creative Works brand for over three years now and has interviewed major creative figures including Rankin, Peter Souter, Rosie Arnold, Bob Greenberg and Vicki Maguire. During her time at The Drum she has attended events such as Cannes Lions, the Edinburgh International TV Festival, Art Director’s Club Europe, D&AD and more.

All by Gillian