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Health Branding

Nuffield Health appoints Handsome Brands to overhaul branding

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By Natalie Mortimer, N/A

February 23, 2015 | 2 min read

Health charity Nuffield Health has appointed brand and design consultancy Handsome Brands to overhaul its brand identity.

Handsome's brief is to develop the Nuffield Health brand across the group, recognising differences and bolstering branding and messaging consistency with audiences including consumers, corporates and health professionals.

Handsome joins Now, which created Nuffield Health's current TV campaign Small Victory and We are Friday, responsible for developing its online presence.

Joe Bachle-Morris, managing director of Handsome, commented on the appointment; "We believe it is an incredibly exciting time for Nuffield Health, their new above the line campaign and organisation of the business is really beginning to define what Nuffield Health are about; focusing completely on the customer and their wellbeing."

Nuffield Health provides a network of health and wellbeing services including hospitals, Fitness and Wellbeing gyms, corporate healthcare and physiotherapy.

Handsome was appointed without a pitch.

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