How brands welcomed in Chinese New Year on Twitter - Asda, Skype, Versace, HTC and more
To bring in the Chinese New year, brands, companies and public figures utilised social media brands to share a vast range of celebratory content.
The century's old festival, which is a national holiday in China, Hong Kong, Macau, Vietnam, Malaysia and many other nations, was welcomed in by brands on Twitter.
Many firms uploaded real-time content hoping to win the day and attract the highest volume of engagement - below is some of the best.
First up is British Airways
Happy #ChineseNewYear! Wherever you're celebrating, best wishes from us all at British Airways! pic.twitter.com/tH3GAJy6W7
— British Airways (@British_Airways) February 19, 2015
Sainsbury’s
Happy #ChineseNewYear! Stir fry? Well, it would be rude not to... http://t.co/fmfw1sO1de pic.twitter.com/QZR5stxbRi
— Sainsbury's (@sainsburys) February 19, 2015
Asda
Fancy Chinese tonight? Celebrate #ChineseNewYear in style with our new Chosen by you dishes, starting at £2. pic.twitter.com/qB20wVohZN
— Asda (@asda) February 19, 2015
LumiaAtWork
RT & guess the colour of the envelope with the #Lumia930 in! You could win it! #ChineseNewYear http://t.co/FXEBJHjP4b pic.twitter.com/64tV69JcLv
— LumiaAtWork (@LumiaAtWork) February 19, 2015
British Museum
2015 is the #YearoftheGoat! Which is your Chinese zodiac animal, and what does it say about you? #ChineseNewYear pic.twitter.com/QyKzdr7wtF
— British Museum (@britishmuseum) February 19, 2015
The British Library
Happy #ChineseNewYear . Our @BLAsia_Africa blog welcomes in the year of the Goat. http://t.co/d5Fo3E9cic pic.twitter.com/TaK50qKVVY
— The British Library (@britishlibrary) February 19, 2015
Versace
#Versace wishes you a fabulous #ChineseNewYear. http://t.co/0Uvmbezpdy pic.twitter.com/SKEjcmWJhA
— Versace (@Versace) February 19, 2015
Skype
Happy #ChineseNewYear. May this one be the Greatest Of All Time #GOAT pic.twitter.com/biEPw9rVeH
— Skype (@Skype) February 19, 2015
App Store
Happy #ChineseNewYear! http://t.co/AnPQSoOdlC https://t.co/xv7wJd7SaN
— App Store (@AppStore) February 19, 2015
Oxford Dictionaries
A happy #ChineseNewYear! Read all about English words of Chinese origin: http://t.co/Nrx9UVEKmV
— Oxford Dictionaries (@OxfordWords) February 19, 2015
Estee Lauder
Happy #ChineseNewYear! Wishing you a year of peace and prosperity. pic.twitter.com/rKmUYeHf8l
— Estée Lauder (@EsteeLauder) February 19, 2015
Publicis Groupe
Happy year of the goat from Publicis Groupe #ChineseNewYear pic.twitter.com/KGgQ5g44Yd
— Publicis Groupe (@PublicisGroupe) February 19, 2015
Google Play
It’s the Year of the Goat - just don’t tell Daffy. #ChineseNewYear http://t.co/qaF8vIOZAw pic.twitter.com/ZMXHtL7ObZ
— Google Play (@GooglePlay) February 19, 2015
Pantone
Celebrate #ChineseNewYear with @Saks favorite Pantone Chinese Red-inspired styles! http://t.co/pRMY3EwW29 pic.twitter.com/C5ZhrkjIw5
— PANTONE (@pantone) February 18, 2015
HTC
Essentials for a great celebration. Happy Year of the Sheep! #ChineseNewYear pic.twitter.com/oK1QlenMfH
— HTC (@htc) February 18, 2015
Juventus FC
Juventus Football Club would like to wish all our Chinese fans a Happy New Year! http://t.co/UxXMuy0Ov3 #ChineseNewYear
— JuventusFC (@juventusfcen) February 18, 2015
Polaroid Blipfoto
Meanwhile, at the other side of the world ... Blippers are getting ready for #ChineseNewYear!https://t.co/x8sKDa9thY pic.twitter.com/RIk78mFRjC
— Polaroid Blipfoto (@Blipfoto) February 18, 2015
Iceland
It’s #ChineseNewYear on Thurs & we’re giving away £50. RT this by 11am Thurs 19th Feb for a chance to win’ pic.twitter.com/HDyZ7RbhLH
— Iceland Foods (@IcelandFoods) February 16, 2015
And finally Harvey Nichols
Celebrate #ChineseNewYear in style with a delicious menu created exclusively by @Chinghehuang http://t.co/V6zHun7i73 pic.twitter.com/DrlavBZhz8
— Harvey Nichols (@HarveyNichols) February 15, 2015
Happy Chinese New Year!