M&C Saatchi has announced that Camilla Kemp has been appointed to the newly-created role of chief operating officer, with Clare Willetts promoted to managing partner of the agency.
Formerly managing partner, Kemp will work alongside chief executive officer Tom Bazeley, focusing on streamlining the agency’s processes and overseeing finance. She will continue to manage M&C Saatchi’s Boots and Network Rail accounts, among others, whilst also contributing to new business.
As managing partner Willetts, who was previously business director at the agency, will work alongside fellow managing partner Ed Palmer and report to Bazeley. She will oversee the Blue Cross and Doddle accounts in addition to initiatives for the likes of Douwe Egberts.
Of the appointments Bazeley said he believed “a smaller, tight-knit management team with clear responsibilities for each element of our output is essential.”
“With Camilla Kemp in the new position of chief operating officer, this will ensure more fluid processes across the agency, while keeping the quality of our creative output at the heart of everything we do. Meanwhile with Clare’s fundamental belief in the importance of the creative product, combined with her commercial experience, I’m confident she’ll help take this agency in the right direction as managing partner. Camilla and Clare will be instrumental in terms of how the agency evolves in 2015 and beyond,” he added.
The appointments follows the recent restructure of M&C Saatchi’s creative department which saw Elspeth Lynn’s executive creative director role culled to create a joint creative leadership team formed of saw Mark Goodwin, Jason Lawes, Sam Ball and Dave Bedwood.