Dentsu Aegis creates new senior management structure for Singapore
Dentsu Singapore’s chief executive, Rosalynn Tay has been handed the newly created position of chief executive of Dentsu Aegis Network Singapore, which will see her control all eight of the network brands in the country, with a new management structure set to be introduced as well.
Tay’s new role will see Audrey Kuah, chief executive of Aegis Singapore take on the expanded role of chief client officer for the network in Southeast Asia with a client development focus for non-Japanese clients.
The two will both report to chairman and chief executive of Denstu Aegis Network South East Asia, Dick Van Motman.
Dick van Motman, explained “As a regional leader it is always satisfying to notice that all the right people are already on board and that implementing a new structure is only a matter of putting talent in the right place. Audrey Kuah has been instrumental in growing the Aegis Media business over the last years. To be able to appoint a chief client officer like this and use her expertise to develop new business opportunities in order to innovate the way brands are built in Southeast Asia is an absolute privilege.”
“Over the last eighteen months, Rosalynn Tay has aggressively driven her business to be one of the most highly contested agencies in Singapore. Her management capabilities to transform a business have earned her trust and recognition in the industry, and I am confident that she will excel in her new role.”
At the same time, James Hawkins, founder of Dentsu Möbius will become president of Dentsu’s Digital Capabilities in the Southest Asian region where he will be charged with the company’s growth in the sector throughout the sub-region.
Interested in operating in Asia, then check out our dedicated Man About Asia video series about working in the region.
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