The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Sport England Clean Bandit Shazam Chart

UK Top Shazamed Ads: Bupa takes first place with Johnny Stimson's 'Holding On'

Author

By Rebecca Stewart, Trends Editor

January 20, 2015 | 2 min read

'Holding On' by Johnny Stimson, the score to Bupa's latest TV campaign, is the most popular song in an ad this week.

The Dallas-based crooner's track, which has not yet been released, appears in the healthcare provider's emotive TV ads for its Cancer Survivorship Programme and Elderly Care Support Line.

Created by WCRS, the films are part of a drive to showcase Bupa's broad range of emotional and practical support services.

Sport England takes fourth place with Missy Elliott's 'Get Ur Freak On' – the soundtrack to the Lottery-funded ‘This Girl Can’ campaign.

With slogans such as 'Deal with it' and 'I jiggle, therefore I am' the energetic minute-and-a-half long spot aims to encourage women to be more active regardless of size, ability or previous experience.

Marks & Spencer and Clean Bandit move down to number two this week, whilst Vauxhall sneaks into fifth place with 'There's a Beast and We All Feed it' by Jake Bugg.

The charts are based on the number of times each ad has been Shazamed over the past week using music identification app Shazam.

Shazam Chart

Sport England Clean Bandit Shazam Chart

More from Sport England

View all

Trending

Industry insights

View all
Add your own content +