Freeclaim Solicitors appoints Cuckoo Design to branding brief
Freeclaim Solicitors, an independent legal firm specialising in personal and serious injury claims, has appointed Cuckoo Design to review its branding.
Vicky Rispin, head of marketing, new clients and finance at Manchester-based Freeclaim Solicitors, said: “Cuckoo showed a really clear understanding on the process of delivering a strong proposition to our key stakeholders and audiences. The agency’s ethos and management skills gave us the confidence they were the right agency partners for us going forward.”
Work has commenced with a period of qualitative research to review the needs of personal injury clients.
Justine Wright, managing director, Cuckoo Design, said: “The first stage activity of qualitative and quantitative research will afford us a fantastic opportunity to create a sustainable brand for Freeclaim in this challenging sector.”
Salford-based Cuckoo Design’s clients include The Co-operative, QMH Hotels, GE Capital, Sage and Bupa.
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