Boohoo.com teams with Style for Stroke for second celebrity T-shirt collaboration
Online retailer Boohoo.com has partnered with the Style for Stroke initiative for the second instalment of its celebrity T-shirt collaboration #famouslastwords.
Celebrites Kelly Osbourne, Mel B, DJ Sarah – Jane Crawford and MTV presenter Lilah Parsons have collaborated with the retailer and charity for the second time and updated their designs with a festive theme.
The limited edition T-Shirts will be available exclusively at boohoo.com from Friday 5 December, with a minimum of 25 per cent of the retail price from each sale set to go to the Stroke Association.
The designs feature the words each celebrity would like to be remembered for, creating a collection of personalised T-shirts.
Joint CEO at boohoo Carol Kane added: We are so pleased to be able to help support the return of the #famouslastwords campaign. This is a wonderful charity and we are proud to be able to help deliver greater awareness among the UK’s younger generation.”
The partnership hopes to continue to raise awareness of stroke and the Stroke Association amongst younger people.