Fold7 poaches VCCP Blue’s Paul Howarth to the role of business director
Fold7 has appointed Paul Howarth to the agency in the role of business director.
Howarth joins Fold7 from VCCP Blue, where he was a group account director and ran the agency’s comparethemarket.com business, working on the ‘Baby Oleg’ phase of the ‘Meerkat’ campaign.
In his new role, he will lead the Gocompare.com account and work on new-business opportunities as Fold7 looks to broaden its client base.
He said of his appointment: “The talent and ambition at Fold7 make it an incredibly exciting place. I feel privileged to be here and am looking forward to helping the business to grow.”
Howarth will report into Harry Sheward, managing partner at Fold7.
Sheward said: “Paul has a wealth of agency and client experience that will strengthen our offering as we continue to grow and broaden our client base. We are delighted to welcome him into the Fold.”
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