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By The Drum Team, Editorial

September 11, 2014 | 1 min read

This sterling piece of work for Reebok promoting its Classics range takes us to the North West where the brand began, and where music made history - respectively, Bolton and Manchester. Reflecting on the way nostalgia mellows the way we look back on the past, the VO tells us that it's not true that music - everything - was better back in the day: good things are constantly being created.

Creative Agency: The Rig Out

Creative Director: Glenn Kitson

Film Production: RSA

Director: Antony Crook

Producer: Jacob Swan Hyam

Executive Producer: Melody Sylvester

Photography: Lol Crawley

Post Production: MPC

Grade: MPC

Sound Design: Tom Joyce @ Factory

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