Vivaki promotes Geoff Smith and Anke Kuik for AOD platform push in Europe
Geoff Smith and Anke Kuik have both been promoted to lead VivaKi’s programmatic media buying solution Audience On Demand (AOD) programme in Europe.
Smith has served as general manager for AOD in the UK for the past year, leading the business to seven-fold growth. As SVP EMEA for AOD he has been charged with growing AOD across the region, including driving new commercial opportunities and ensuring a consistent agency offering.
He continues to report into Marco Bertozzi, president, AOD EMEA.
Meanwhile, Kuik has been promoted to general manager of the AOD Activation Centre in Amsterdam having spent the past year as director.
She will oversee the wider business management function and will also be responsible for new business opportunities to drive expansion of the Activation Centre.
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