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Ad of the Day: Ford - 'Fairy Tale'

The problem with being given three equally tempting options is that having to choose a single one will never satisfy you. And in this Brazillian ad for Ford, our princess may get to enjoy a male harem but she won't get more technology and better economy in just one car. The tranquility we're sure she can live without; we're sure one of those hunks is a wizz with the massage oils. Still, it's fun and if cars were allowed in Game of Thrones, we bet they'd be Fords.

Ad of the Day is in association with David Reviews.

Creative Agency JWT São Paulo

ECD Vico Benevides

Creative Director Rafael Freire / Marcelo Mariano

Creative Caio Lekecinskas / Raphael Taira

TV Producer Luana Aghata

Film Production Dínamo Filmes (Brazil)

Director Dan Gifford (repped by 76 Ltd)

Staff Writer

The Drum is all about modern marketing and media. In addition this website and The Drum magazine, the company is also responsible for the Recommended Agency Register - which aims to match the right agencies with the rights clients - and MiNetwork, an organisation which aims to make independently minded agencies more successful.

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