Isobel Agency

Isobel adds Sarah Frackowiak to team as head of social

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By Ishbel Macleod, PR and social media consultant

August 12, 2014 | 1 min read

Isobel has announced two additions to its senior team, with Bridget Fitzpatrick taking the role of business director and Sarah Frackowiak joining as head of social and account director.

Having spent 10 years at Grey New York and Grey London, Fitzpatrick worked on brands including Scotch tape and Post-it Notes, as well as handling Procter & Gamble’s Hugo Boss fragrance house in London.

Frackowiak joins from John St. in Toronto, where she worked across a broad portfolio of accounts including Mitsubish, War Child, Dr Oetker and Heinz.

Jamie Williams, partner and head of account management at Isobel, said: “It’s great to welcome Bridget and Sarah to Isobel, at a really exciting time for us. They both bring an enormous amount of experience and fantastic energy to the agency.”

Fitzpatrick and Frackowiak will both report into Williams.

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