Ad of the Day: Sky Sports - Dare To Dream

To properly understand the devotion of a true football fan, it's no use asking someone who supports Manchester United, Liverpool or Chelsea... you have to visit a small club from one of the lower leagues. In this trail for the coming season, a number of these extraordinary devotees talk about their connection with the club they support in this lengthy paean to the troublesome business of backing an unreliable group of footballers week after week.

Creative Agency: Sky Creative