A tap-dancing Jude Law is the star of the latest ad for Johnnie Walker Blue Label, also featuring Giancarlo Giannini.
The ad, entitled ‘Gentleman’s Wager’, shows Law as a man who wants to buy Giannini’s boat, but is informed that it is not for sale and the only way he can get it, is by putting on a truly unique performance.
“The film is about improvement and progress and this is something I try to do in my work and my everyday life. I had to learn new skills shooting this film that combined with the places we visited and shot in, alongside working with Jake and with Giancarlo, made it a truly rare experience,” explained Law.
Directed by British director Jake Scott, a teaser for the film is available below, setting the scenario for the film (above), which will be distributed by Unruly.
James Thompson, managing director at Diageo Reserve said: “We are delighted to be launching ‘The Gentleman’s Wager’ film today. To us, Jude embodies the progressive spirit that the Johnnie Walker Blue Label brand identifies with and celebrates, so we’re thrilled he has taken on the lead role of the film and we’re looking forward to continuing to work with him in the future.”
The full film launches today, 30 July.