The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Author

By The Drum Team | Editorial

July 25, 2014 | 1 min read

There's a nice twist on the idea that Google can help you do something practical in this ad for the tech giant. Instead of just using his device to find some handy instructions, the protagonist compares his, er, achievement with cakes made by others. He swiftly concludes that it's time to visit a cake shop. Nice.

Creative Agency 72andSunny

ECD Carlo Cavallone

Creative Dan John / Pauline Sall / Jorge Brandao

Film Production Hungryman

Director Robert Nylund

Producer Pam Asbury

Photography Darran Bragg

Editor Adam Marshall @ The Whitehouse

Ad of the Day is brought to you in association with David Reviews.

Google 72andSunny

Content created with:

72andSunny

Find out more

More from Google

View all