The Drum Awards for Marketing - Extended Deadline

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By The Drum Team | Editorial

July 24, 2014 | 1 min read

This trail demonstrates that a simple idea can sell the right series far more effectively than a montage of clips. Here, Robson Green unexpectedly has a taste of his own medicine while he sits reading his paper and minding his own business... and the calibre of this spot suggests that a sterling effort may well have gone into making the whole thing.

Creative Agency: Discovery Creative London

Creative Director: Robin Garnett

Creative: Lee Healy

Director: Ceri Payne

Producer: Al McGee

Photography: Luke Scott (repped by Vision)

VFX: Smoke & Mirrors

Sound: Design Envy

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