Wunderman appoints NBA’s marketing EVP Jamie Gallo as president of New York office
Wunderman has announced the appointment of Jamie Gallo, previously EVP of global marketing at the National Basketball Association, as president of its New York office.
With the aim of helping Wunderman clients such as Best Buy, Citibank, Coca-Cola, Land Rover, Marriott and United Airlines, one of Gallo’s his first priorities will be to identify additional top-tier creative talent to work alongside Wunderman global creative director, Lincoln Bjorkman.
"I was drawn to Wunderman’s competitive advantage in the market. Modern marketing requires a keen understanding of and ability to connect data, technology and creativity to reach consumers," he said. "Wunderman is one of the very few agencies that understands how important that is to clients today."
Gallo will report to Kass Sells, president of Wunderman North America.
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