Talk Talk follows Virgin Media and joins UK commercial marketing body Thinkbox
Communications provider Talk Talk has signed up to commercial TV marketing body Thinkbox as an associate member, joining RTL Group, Virgin Media, London Live, Norway’s SBS Discovery and Australia’s ThinkTV.
As a member, Talk Talk will have involvement across Thinkbox activities and with its working groups.
Lindsey Clay, Thinkbox’s chief executive commented: “It’s wonderful to welcome TalkTalk to Thinkbox as an associate member. Their support and insight will help us continue to help advertisers in the UK and beyond get the very best out of all the new opportunities in commercial TV.”
Thinkbox’s shareholders are Channel 4, ITV, Sky Media, Turner Media Innovations and UKTV, and the body represents over 90 per cent of the commercial TV market in the UK through its shareholders’ owned and partner channels.