15 July 2014 - 8:35am | posted by | 0 comments

Jaguar Land Rover showcase virtual windscreen concept

Jaguar Land Rover has published a YouTube video showcasing its virtual windshield concept, an augmented reality interface designed to present the driver with all the feedback necessary to drive safely and accurately.

The future vision sees overlays added to the streetscape ahead, highlighting potential obstacles ahead, showing the optimal racing lines and braking positions.

In a nod to video game features the futuristic windscreen can also conjure up a ‘ghost car’ to allow drivers to race virtual cars on the road or compete against their own past performances.

A Jaguar spokesperson said: "The virtual windscreen is a concept at the moment, as the technology doesn't exist today to utilize the entire windscreen as a HUD [heads-up display].We are working with our suppliers to develop the technology, and are estimating it has potential to reach production in around 10 years."

Don't miss out... Get your Digital news by email

See all specialist newsletters

6 related companies from Profile Hub:

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Case Study | RLH

01/09/2014
Chris Ross, MD of full-service B2B advertising agency RLH,...

Brand new logo design for The Scottish Graduate School for Arts and Humanities

29/08/2014
The Scottish Graduate School for Arts and Humanities (SGSAH...

DrupalCon 2014

27/08/2014
We were selected by the Drupal Association through a...

New Forest National Park - Young David Attenborough discovers the Tech Creche

21/08/2014
Research conducted by the New Forest National Park...

Social Media Training

18/08/2014
We love to share what we know and what we've learned about...