Ad of the Day: CLIC Sargent - The Joke Appeal
This beautifully observed film publicising a worthy initiative by the charity CLIC Sargent portrays a playground scene with remarkable authenticity. A group of lads are exchanging banter typical of boys their age when one of them reveals that a friend of his - alone on the other side of the playground - is suffering from cancer.
Creative Agency: Havas Worldwide
Creative Director: Russ Schaller
Film Production: Rogue Films
Director: Misha Manson-Smith
Producer: Sophie Hernandez Weldon
Photography: Richard Mott (repped by Vision)
Editor: Quin Williams
Casting: Sasha Robertson
Ad of the Day is brought to you in association with David Reviews.
Content created with:
Havas Worldwide
Find out more