Manchester United scores 50m Facebook followers and announces Korean sponsorship deal
Manchester United has kicked off the week by celebrating the football club reaching 50m followers on Facebook.
Having launched the Facebook page in July 2010, the football club has said it is the fastest a sports organisation has reached the landmark.
Manchester United’s group managing director, Richard Arnold, said: “This is a fantastic achievement and one that the club is extremely proud of. Our millions of passionate fans around the world help to preserve Manchester United’s status as a global leader and innovator in its field.
“With this in mind, we are constantly looking how we can improve and expand our offering to our fans, making sure that as many of our 659 million followers across the globe can get ever closer to the club they love.”
To celebrate, the club is creating celebratory videos, images and a mosaic which fans are being encouraged to sign-up to be part of.
This comes as the club has announced a multi-year sponsorship deal with Korean pharmaceutical company Cho-A Pharm to become Manchester United’s official pharmaceuticals partner of in Korea and Vietnam.
Cho-A Pharm will introduce various integrated marketing and social initiatives in Korea and Vietnam as part of the relationship.